10 Best Recruitment Marketing Software for Hiring in 2024

TalentReef is a recruitment management platform purpose-built for hiring hourly employees in volume. By automating processes and optimizing workflows, it removes friction to make the application process fast and easy.

Features include branded career pages, job board integrations and candidate communications. People can apply using multiple methods, including chat, text, or QR codes.

TalentReef helps hiring managers by ensuring compliance and decreasing time to hire. They get an intuitive dashboard, applicant tracking, and text communications.

This tool integrates with various job boards, social media platforms, payroll systems, and background check services.

TalentReef offers customized pricing on request. There is no free trial, but a free demo is available.

Pinpoint is a flexible applicant tracking and recruitment system designed specifically for in-house HR managers. To attract the right candidates, you can post on your custom company job board or distribute them to 1,400 online job sites. You can also build employee referral systems and create custom application forms.

Pinpoint also helps with talent pools, job requisition management, and automated interview scheduling. You can also screen anonymously and make job offers to candidates. Using a personalized onboarding experience, you can set new hires up for success quickly.

This tool integrates with popular business software such as Vervoe, Asana, HelloSign, and intelliHR.

Pinpoint costs from $600/month, when paid annually. A free demo is also available.

Manatal offers next-generation recruitment software that streamlines everything from candidate sourcing to onboarding. Features include easy job ad posting on thousands of channels, candidate history, and a placement management system. In addition, the software provides database migration tools and job requisition management.

Recruiters can take advantage of the powerful search capabilities and advanced resume parsing. They also get AI-based recommendations, candidate scoring, and social media enrichment of profiles. Manatal also includes recruitment processing, drag-and-drop pipelines, and compliance tools.

This tool integrates with major business tools such as Microsoft Power BI, Mailchimp, Meta for Business, and Google Calendar.

Manatal costs from $15/user/month. A 14-day free trial and a free demo are also available.

Trakstar is an online recruitment marketing platform that helps businesses find the perfect candidate for any open position. It provides an easy way to keep track of all applicants, share job postings, review resumes, and sort through potential candidates. The software's capabilities extend beyond the recruitment process through onboarding and talent management.

The candidate assessment tools help employers gauge candidates' skillset quickly to determine whether they fit the position well. It provides detailed insights into each applicant’s performance and qualifications using AI-powered algorithms that compile data from multiple sources such as interviews, resumes, assessments, tests, and references. Users can also access detailed analytics that help them identify trends in hiring patterns over time and make data-driven decisions about future hires.

The tool's engagement portal helps employers better manage communications with their prospects through automated emails and text messages. The onboarding process ensures new employees receive the necessary training materials to start their positions as efficiently as possible. Its management support services facilitates processes like employee evaluations and performance reviews so users can easily keep track of everyone on their team’s progress throughout the year.

Trakstar integrates with job boards like Indeed, as well as common workplace communication tools like Slack, Google Workspace, Zoom, and Office365 to streamline communications with candidates. It also has a PandaDoc and BambooHR integration for easy contract and employee records management.

Pricing is available upon request, with quotes available through a form on their website.

With Freshteam, you can leverage smart HR software to attract, hire, and onboard new hires. You can also offboard departing employees and manage a wealth of information about employees, from contact information to position in the organizational chart.

The software offers multiple options for attracting and sourcing talent. You can use the customizable career site, post to multiple job boards, or share on social media.

Recruiters can then collaborate with hiring managers, screen and interview candidates, share feedback, and add notes. Freshteam also makes it easy to onboard new hires, covering everything from getting documents signed to distributing handbooks.

This tool integrates with popular job boards such as Glassdoor, Adzuna, ZipRecruiter, Indeed, and LinkedIn.

Freshteam costs from $1.20/user/month. A 21-day free trial is also available.

PowerToFly is a DEIB business suite that helps you source, recruit and manage the best talent while ensuring you develop and maintain a diverse and inclusive workplace. The platform offers a unique combination of talent management tools and on-demand DEIB training resources.

I picked PowerToFly because of how they've set up the platform. The DEIB Business Suite includes two products: Power Pro and Power Up. Power Pro is a candidate-facing product that lets you communicate with applicants and source talent. This will allow you to build a landing page where people can see your open positions, track recruitment processes in dashboards, and search through a pool of talent.

One feature I like is the job posting wizard which lets you quickly create inclusive job postings using templates. All you need to do is select the template that best matches the position you are looking for and fill out a couple of job-specific information.

Power Up is the internal-facing product that carries all DEIB training materials for your company, offering a bunch of on-demand courses. Additionally, there is a news section that will keep everyone in the know of broader DEIB topics and invite them to the conversation.

Definitely, a tool to consider if you are looking to build a more inclusive and equitable company and culture.

Jobvite is a cloud-based recruitment marketing and applicant tracking system. It handles all aspects of the hiring process, from job distribution and screening, to interviewing and sending out offers.

Jobvite offers a variety of tools for managing the onboarding experience and ensuring compliance with company rules. The software can also be used to build a branded career site for job seekers and candidates.

Using their recruitment marketing module, organizations can build talent pools of passive candidates. When job opportunities arise, they can be notified using branded campaigns and communications.

The candidate matching feature pairs candidates with suitable jobs using an AI-based scoring system. The software learns over time so that matches are constantly improving.

This tool integrates with various CRM systems, career sites, and job broadcast tools, and is fully integrated with the Talemetry Recruitment Marketing Suite.

Jobvite offers customized pricing on request. A free demo is also available.

Firefish is a recruitment marketing platform designed to help recruitment agencies grow and manage their business. The software offers features that support businesses as they grow from startup to established player.

Administrators can post job ads across social media platforms and job boards, then manage applications from a centralized dashboard.

They can send automatic job alerts to candidates and engage with applicants through email or two-way messages. Other features allow them to view to-do lists, manage KPIs, and hit recruiting targets.

The built-in analytics system analyzes job ad hits, clicks and applications to help you understand how candidates engage with your job pages so you can improve conversions based on your results.

This tool integrates with business software such as Twilio, Evertime, Gmail, and LinkedIn.

Firefish costs from $73/user/month. There is no free trial, but a free demo is available.

PageUp is a recruitment platform that assists you in attracting, nurturing, and converting high-quality candidates. By automating the candidate experience, you can build high-quality candidate pipelines.

The AI-powered Q&A discussion platform connects potential candidates with actual company employees to facilitate open discussions. On-brand, employee-generated content can be shared with a single click.

The software helps you build accessible, responsive career websites that reflect your employer brand. Using the analytics module, you can completely understand the candidate journey and discover which pages, channels, and content get the best results.

This tool integrates with popular software such as Fit2work, XREF, VidCruiter, and Flare.

PageUp offers customized pricing on request. There is no free trial, but a free demo is available.

Cliquify is an employer branding platform that empowers recruiters and hiring managers to share their company culture and create an impact across various social media platforms. Their tools help potential candidates connect with your values and take an interest in open job positions.

Using branded templates and a drag-and-drop builder, you can create hundreds of custom graphics, then publish straight to your favorite social channels with content designed to attract attention.

Their analytics and reporting tools allow you to measure the social performance of every post, making it easy to identify the most effective posts and the top influencers.

This tool integrates with social platforms such as Meta, Twitter, and LinkedIn.

Cliquify offers customized pricing on request. A free demo is also available.